A conference titled “Creative Copywriting” was held

A conference titled “Creative Copywriting” was held on Thursday, December 26, 2024 at 1:00 p.m. under the moderation of Assoc. Prof. Dr. Deniz Akçay Balcı. At the conference, Done agency creative directors Kasım KOÇ and Müge Durukan conveyed how brands’ demands emerge during the copywriting process.